Brand Giant

Posted On Svane, Ekornes and Stressless

More than 90 per cent of Norway's population are familiar with the Ekornes, Stressless and Svane (mattresses) brand names. In a recent survey, the three brands scored the highest recognition level of all furniture manufacturers.

This autumn, Ekornes has carried out a survey in its home country Norway to measure consumers’ awareness of the company and its brands. The company continue to enjoy a high degree of recognition in Norway, with 93% of those polled recognizing the Ekornes brand, 93% recognizing the Svane brand, and 90% recognizing the Stressless brand. 

All three brands top the ranking of furniture manufacturers in Norway.